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Archive for the ‘Pay Per Click Marketing’ Category

Conversion Tracking

Friday, October 26th, 2007 Posted in Pay Per Click Marketing | No Comments »

Conversion tracking is a numerical method of determining how effective your web marketing is. Originally, the number of visitors arriving at your web site was used as the measure of success for the advertising. However, if none of ...

What is Pay Per Click?

Saturday, August 18th, 2007 Posted in Pay Per Click Marketing | No Comments »

Pay per click is a type of advertising medium used on advertising networks, search engines and websites. The advertiser selects certain keywords related to his or her product or service that are expected to be used as query terms ...